SPESIFIKASI Chrysler | Masuk Indonesia
After missing about a decade, the automotive giant from the United States, Chrysler Group LCC, the official returned to Indonesia. To market a product, PT Garasindo Inter Global or CIC appointed as sole agent.
As a first step, CIC held three brands, namely Chrsyler, Dodge, and Jeep with a total of six variants, ie, the Chrysler 300C, 300SRT, Cabriolet Sebring, Dodge Journey, an SUV, and Jeep Wrangler Sahara, Wrangler Rubicon, and Patriot. All products will be marketed by PT Garasindo International Motor (GIM) as a primary dealer Chrsyler in Indonesia.
Peter MacKenzie, Managing Director of Chrysler South East Asia region, said the global financial crisis two years ago to make Chrsyler aware and need to expand his business. "If you just rely on one market, the United States alone, not quite. Now we began to widen the business wing, one of ASEAN countries, including Indonesia," Peter said on the sidelines of the inauguration of the Indonesian car manufacturers Chrysler Four Seasons Hotel, South Jakarta, days this.
Sedan which is a new incarnation of the Chrysler Sebring also has a stylish exterior look different, both in the back or front.
Chrysler's logo and the writing is now installed in the middle of the grille trim. Decklid rear using a new design. Brake lights using LEDs.
Chrysler claims to have used new materials to the interior. Manufacturers are also making intstrumen panel is different from similar devices owned Sebring or other similar sedans.
Heating devices in the seats - which are used as winter arrives, also revised. Jok claimed to use a softer material but high quality.
In the interior, 2011 model using a new instrument panel and new instrument cluster, steering wheel controls integrated with the Chrysler Brand, leather on seating, and heating and cooling control system of the new.
For dapurpacu sector, Chrysler Town & Country 2011 is supported by pentastar V6 engine mated to a new six-speed automatic transmission.
With the number of cylinders of the engine is able to produce an output of 283 horsepower and a torque of 353 Nm. With fuel consumption of 13.8 liters is expected to be able to swig besin for a distance of 100km in the city and 9.4 liters for 100 km on the highway
ech-savvy smart features including dual DVD system that can play different media at the same time, SIRIUS Backseat TV offers three channels of children's programming, and FLO TV featuring 20 channels live program. Then there is also a voice command functions for the radio, iPod/MP3 players, telephone, navigation and information.
Every car Chrysler Town & Country minivan 2011 will be equipped with SafetyTec as standard equipment. That is a package features 40 standard safety and technology, including Blind Spot Monitoring and rear cross path detection. All equipment is claimed output is only available on Chrysler Group minivans.
In the ASEAN region, Chrysler already has a sales network in the Philippines, Singapore, Brunei, and Vietnam.
Muhammad Al Abdullah, Managing Director of CIC, adding, during the second half of this year, their sales target of 200 units. Of that amount, the Jeep is expected to contribute more than 70 percent.
"Jeep's become the most recognized brands in Indonesia. We are optimistic that sales could catch up," Abdullah said.
For marketing support, currently there is one dealer in the area narrow, South Jakarta. Until the end of the year, will be added two new points, ie, Surabaya and one in Central Jakarta.
All Chrysler unit as a whole imported (CBU) from America. Prices will be offered starting from USD 650 million to USD 980 million per unit on the road of Jakarta.